Legend – Brand Development

Legend’s cannabis chocolate (powered by Indiva) is the perfect way to celebrate life’s big and little wins. The chocolate used by Legend comes from Master Chocolat led by master chocolatier, Bernard Callebaut. Legend uses his award-winning formulation to deliver consistently exceptional experiences.

Brand Story – Legend originated with a group of west coast professionals who had a dream to create a cannabis chocolate that could stand up against the very best in west coast cannabis. Legend cannabis is for passionate goal seekers, much like the company’s founders, who use cannabis to decompress after a hard day’s work or to celebrate a challenge met.

Mission – To enable the bold to reach new heights.

Vision – To become the cannabis product of choice by Canada’s adventurers, thrill seekers and determined goal getters.

Core Values – Determination, passion, confidence, perseverance, competence.

Legend – Brand Development
Legend – Brand Development
Legend – Brand Development
Legend – Brand Development
Legend – Brand Development
Legend – Brand Development